What is an exceptional user experience? The definition varies slightly depending on the industry. For automotive, drivers are looking for convenience, comfort, and entertainment. For restaurants, customers want speed, accuracy, hygiene, and superior service. At the end of the day, for any business, it’s about meeting users’ needs and surpassing their expectations. Industries across the board, from media to financial services, are realizing the benefits of conversational AI technology to deliver exceptional user experiences.
Conversational AI usage is expanding at a rapid rate as adoption increases across industries. Insider Intelligence reports that 123.5 million U.S. adults use a voice assistant once a month, with 48% of U.S. adults predicted to be monthly users by 2025. With this expansion comes new expectations on the functionality and capabilities of voice assistants. Long gone are the days of having to memorize phrases and endure high levels of inaccuracy. Voice assistants can now understand multiple languages and accents, generate greater comprehension through awareness of the context of a conversation, and have the ability to process compound and complex queries.